In last week’s blog post we went through the key steps that every forex or CFD affiliate should take and follow throughout a successful forex affiliate marketing campaign. The question where we left off is where can we most effectively promote our Forex or CFD affiliate links?
#1 – Promote links In Social Media Campaigns
Some expert tips:
to target your buyer personas and focus on 1 channel!
- Always make sure your social media profile is complete.
It should come across as professional, attractive, and positions you as an expert in your field. For example, if you choose to focus on cryptocurrency trading with the purpose of promoting your CFD trading affiliate program links, then make sure your profile is portrayed accordingly as an expert cryptocurrency trader.
- Be active and consistent
By being active on social media you’ll be able to maintain an active profile which will allow you to constantly grow your followers and increase engagement. In fact, social media doesn’t work well if you do not plan to post frequently and consistently every week. So if you are not planning to be active on a weekly basis, then this probably isn’t the right marketing strategy for you.
- Forex and CFD affiliate links placement
Place your forex or CFD affiliate link in your profile, by using a URL shortener. Place your links strategically in social media posts in order not to come across spammy. On the contrary, always ask yourself: will this link add value to people here or am I just placing it in the link without any contextual relevance?
# 2 – Place affiliate links on your “active” Blog or financial website
As far as blogging goes, it’s free and easy to set up. You can blog as often as you wish. The more you blog with unique quality content, the higher you will rank on the SERPs (Search engine Result Pages). Google will love you for it and reward you accordingly if you make sure to frequently blog and add value to your readers.
You can start right away by setting up a WordPress or Blogger free blog. When it comes to your blog or financial website, clean and simple is the best way to go. No need for fancy moving images as they will just distract the visitors to your site. Make sure your content is easily digestible and written without any grammar or spelling mistakes.
Make sure to Optimize your blog posts
By using H1, H2, and H3 headings, which are basically titles and subtitles, and using bullet points, and short paragraphs, you will not only be optimizing your site for better SEO. Your visitors and readers will have a better user experience and in turn, will spend more time on your website reading what you actually want them to read. This will result in more exposure to your affiliate links and possibly more clicks and better conversions!
#3 – Place your affiliate links in Google Ads and Online Advertising
PPC campaigns work very well in the forex affiliate niche. However, there is an upfront investment. It costs money but when done right can produce quality traffic quicker than other campaigns. Make sure to choose your keywords wisely and find a way to prompt your lead who sees your ad to click on your affiliate link.
# 4 – Place your affiliate links in Online Trading & Forex Forums
Seek out the best forums in the forex and trading world. Join as a member that offers value and engage with their community. Once you are able to build trust and expertise, which can take a bit of time, you can then advise and offer your solution again only in a way that would truly benefit the other community members.
# 5 – Place your affiliate links on publishing platforms-such as Quora and Medium
These are free publishing platforms, and the monthly traffic that these websites have are over 100M monthly visitors. People have many questions and ask them on Quora, here is your chance to give value by answering peoples questions. They will thank you for it and follow your advice in the future if you can build trust. The key for people to listen to your advice on these platforms is to offer value and create an expert profile which people are willing to trust and listen to the advice you are giving.
#6 Place your affiliate links in Guest Posts on relevant blogs and websites in the financial niche
As we mentioned before, guest posting can be a real game-changer. By leveraging the audience and high Domain Authority, other websites have worked hard to build over time. You can boost your website’s SEO, increase your own website traffic, and increase brand awareness. This is all done by simply providing a high-quality article and getting it published on a high DA financial website that has a good amount of monthly traffic, by providing such an article and having a link back to your website or blog (on that page of your site place the affiliate link, since most sites won’t allow it in the guest post itself). However, in the author bio, you should try to place the affiliate link if possible.
# 7 – Place your affiliate links throughout your email marketing campaign!
Utilizing Email Marketing
According to Radicati Group, 2020 email user numbers are expected to grow to 3 billion. In 2019, global email users amounted to 3.9 billion users (Statista, 2020). And set to grow to 4.3 billion users in 2023 (Statista, 2020). These statistics prove that email marketing is definitely a marketing tactic that you shouldn’t be missing out on! In fact, Email Marketing is one of the most effective marketing channels available today.
With that said, the main goal of your email marketing campaign is to get people to click on your Forex or CFD affiliate link, that will lead them to open a trading account and start trading or investing so that in the end you can earn the commission on that sale.
Some forex and CFD affiliate programs do not allow this type of marketing, therefore make sure to choose a CFD affiliate program that gives you all the materials that allow you to take advantage of this amazing marketing technique. Yes, it’s one of the older marketing techniques, but wow it’s still one of the most powerful when done right.
Here are the steps to get started along with the best tips for a successful email marketing campaign.
- Step 1:
Choose a good email marketing tool that you can depend on. One that makes it simple for marketers of all levels to create a campaign, upload a list, and send it out. Mailchimp is a great choice.
- Step 2:
Once you have a good tool, you must make sure before you begin sending out campaigns, you have a basic understanding of the laws around email marketing to ensure your campaigns aren’t breaking any of them. Read The CAN-SPAM Act, a law that sets the rules for commercial emails and establishes requirements for commercial messages.
Here are the basic rules that are necessary to follow:
– Always include an opt-out link in the footer of the email you send out.
Which gives recipients the right to have you stop emailing them so always honor opt-out requests promptly.
– Ensure you have permission to email the people on your list.
– Never use misleading header information.
– You must always give the receiver a way to identify your email as an advertisement.
– Include your address. Most countries’ email marketing laws stipulate that you must include a valid postal address or an address with a registered commercial mail-receiving company in your email campaigns.
- Step 3:
Have a well-defined Email Marketing strategy in place.
Email marketing is most effective once you have already collected a good mailing list. Once you have this list in place, you can craft your emails based on a content strategy that should include an outline of well-defined goals and how many emails you’ll send out and the purpose of each email. Never include more than 2 links, in fact presenting and leading the reader to click upon one clear CTA (Call To Action-that will include your forex affiliate link) usually works the best and gets the best conversions.
It is not advisable to sell and promote too strongly your affiliate link in the first email, instead focus on the value you are giving your email list, in other words to your followers.
You don’t want them to opt-out, right?
On the contrary, you want them ideally for your email list to grow exponentially and reach thousands so that you’ll really be able in the future to convert leads and earn high commissions from email marketing alone. So, have patience, add value, and then once you build up that trust from your followers, you can carefully start including your Forex or CFD affiliate link but again in a way that is to purely to help them.
By believing strongly in the benefits your online brokerage can offer traders and investors, you can share these great benefits with them, which in turn will earn you a great amount of respect. This is the key to growing your forex affiliate business. For example, when you partner with AvaPartner, you can promote one of the most innovative online brokerages in the CFD and Forex world which not only offers Options which offers enormous leverage for traders and investors but also offers innovative apps that nobody else offers that traders and investors will love you for such as their AvaTradeGO, AvaProtect, and AvaOptions!
Try out any of these great 7 places we mentioned in this blog post to most effectively promote your forex and CFD affiliate links. Let us know how it works out, and let us help you out! Don’t forget the most important step is to partner with an online trading brokerage you can trust, that’s where AvaPartner can put you on the right track to broker affiliate success. Let us help you get started today!